Veggies Gain Ground In NYC

Last week Preston from the New York Observer, sent us a link to a story entitled "Vegetables Are The New Meat," by Joe Pompeo.  While that is certainly the case in our household, I doubt that holds true for Manhattan.  Regardless, this article does support our premise that vegetarianism is gaining ground with the population as a whole, and that can't be bad.

The article does suggest that some of this might be due to the improved quality and variety of the produce available at the local greengrocers.  I would agree with that comment.  The last few times I've been in NYC I've noticed the selection might even rival what we have here in California.  Okay, maybe that's a stretch, but things are much improved since I lived in New York.  I think that's the case around the country.  I've been noticing a better variety of produce in the supermarket lately.  I'm still a huge advocate of the farmers market, we go every Saturday morning, but if there's something we're short on during the week, we can almost always find it at the supermarket; even the heirloom varieties of some produce!

In NYC, Mayor Bloomberg issued 1000 permits for produce-only food carts.  I had my first experience buying cut fruit from a street-corner vendor recently.  Yes, it's a lot more expensive than if you buy it whole and cut it up yourself, but I'm a little lazy, and spoiled, and if Jane hasn't cut up that fruit for us, I'm not all that likely to do it myself.

The only point I disagreed with is Mr. Pompeo's comment that real men eat rutabega.  I don't even know what a rutabega looks like!


  1. I can speak for the availability of fresh produce in Atlanta’s green grocers (e.g. Whole Foods). We also have multiple farmer’s markets here – one of them quite local (that we frequent for produce from Georgia and nearby Alabama), and others “International”, where you can find just about anything. The bottom line is that you do have lots of choices even in this very urban environment for fresh and local produce.

    I think this is market driven of course… people are actually willing to pay for fresh organic and local produce, hence its wide availability. This must of course mean people are actually paying attention to what they put in their bodies, which is a huge win for society (vegan or not).

    You still find all kinds of things from all over the world of course, but there are plenty of in-season choices from quality local organic growers around here at least.

    – Leo
    (Vegan Libre)

  2. Hey Leo,
    Thanks for the info on Atlanta. Ufortunately the only time I spend in Atlanta these days is when I’m running thru Hartfield trying to make a connection.

    While Jane and I don’t make a concerted effort to be “locovores,” we wind up eating that way simply because we utilize our farmers markets for probably 95% of our produce. Most of the time the cost is actually lower than the grocery store. However, even when it’s not, we’d rather buy there because the taste is noticeably better!

    We do still buy the occasional pineapple or mangos though!

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